Advertising tray

$0.00

This piece is the definition of an accidental treasure. At first glance, it looks like a perfectly ordinary serving tray—dark, decorative, and framed with that typical utilitarian elegance. But flip it over, and suddenly you’re in a whole other world. Someone, at some unknown point, decided to line the back with a bit of advertising ephemera—a movie poster for “Her Summer Hero” (a 1928 silent film comedy drama) complete with bold graphics, lifeguard bravado, and a chorus line of adoring beachgoers.

It’s impossible not to wonder about the why. Was it simply a handy scrap of cardboard reinforcement, or did someone think, “Well, this makes a perfectly good back panel”? Either way, the result is this quirky hybrid object: one side proper and decorative, the other pure pop-culture kitsch.

This piece is the definition of an accidental treasure. At first glance, it looks like a perfectly ordinary serving tray—dark, decorative, and framed with that typical utilitarian elegance. But flip it over, and suddenly you’re in a whole other world. Someone, at some unknown point, decided to line the back with a bit of advertising ephemera—a movie poster for “Her Summer Hero” (a 1928 silent film comedy drama) complete with bold graphics, lifeguard bravado, and a chorus line of adoring beachgoers.

It’s impossible not to wonder about the why. Was it simply a handy scrap of cardboard reinforcement, or did someone think, “Well, this makes a perfectly good back panel”? Either way, the result is this quirky hybrid object: one side proper and decorative, the other pure pop-culture kitsch.